7 Pillars of a Data Strategy
Data-driven Success in Commercial Real Estate In an increasingly competitive commercial real estate (CRE) market, the importance of data cannot be overstated. It serves as the bedrock for informed decisions. This includes everything from property valuations, market dynamics, tenant preferences, and an array of influential factors. By implementing effective data collection and analysis now, your […]
Generative AI and Real Estate
A Solid Data Foundation and Org-wide Strategy is Essential The emergence of generative AI, exemplified by tools like ChatGPT, has captured the world’s attention due to its ability to produce quick and relatively quality insights and content. As this technology gains momentum, real estate executives are beginning to wonder why they don’t have access to […]
First Steps on Becoming a Data Driven Real Estate Organization
Data Driven companies are companies that proactively use data to make informed business decisions. As the PropTech industry booms, real estate companies have access to a wealth of data related to their properties from building systems, smart devices, ERP systems and more. Many companies collect this data but fail to have a strategy or comprehensive […]
Becoming An Agile Bank
Becoming an agile bank isn’t just about a change in your project methodology, but in your business mindset. The ability to quickly pivot to address changing markets and business environments, as shown during the pandemic, are key to being able to stay ahead of the curve. It is about educating your employees and not just […]
Milestones to Meet on Your Data-First Journey
In the first installment of our Data-First blog series, we made the case for Data-First banks or credit unions, and why becoming one will be key to thriving in a digital economy. “Data-First” refers to banks that proactively use data to make business decisions. Rather than regarding it as a byproduct of the business cycle, […]
Refining the Role of Data: Why Customer Data is the “Raw Material” of Digital Banking
On the most basic level, banking has always been about meeting human needs. Revenue is what makes it a commercial enterprise, but people are the reason banks exist—which is why banks’ entire business mission is built around acquiring, retaining and finding more ways to serve customers. The only way to do that successfully is to […]
3 Ways Banking Leaders Can Transform Data Through Company Culture
Fortimize recently convened our Banking Advisory Board for our monthly meeting. The topic? Data, data, and more DATA! Data is a top-of-mind challenge and opportunity for banks of all sizes, but especially those we consistently speak with in the <$20B asset segment. Specifically, there are 3 areas that must be focused on to help banks […]
Customer 360 Marketing Audiences released for Marketing Cloud
Customer 360 Marketing Audiences (C360) is here. That sentence may not make a lot of sense if you haven’t been watching Salesforce Marketing Cloud release notes like a hawk. But the launch of C360 is a massive deal in the marketing automation world. What exactly is C360? C360 is a tool that allows a marketer […]
Fortimize Focus: Platform & Technology Solutions Driving Digital Transformation Recap
At the beginning of the year, some banks were about to begin large-scale digital initiatives. Still others were in the process of major transformations or starting to roadmap their evolution. Then COVID hit, and everything changed. As the PPP program rolled out, technology implementation plans slated for later down the road experienced big shifts in […]
IMPORTANT: Salesforce for Outlook to be retired
As we reported earlier, in December 2020, Salesforce for Outlook will be retired. To keep integrating Microsoft Outlook with Salesforce, check out the advancements made with our next-generation products, the Outlook Integration and Einstein Activity Capture. To start planning your move, see Move from Salesforce for Outlook to the Next-Generation Products. Stay tuned for a migration guide […]
